Good to Great 从优秀到卓越

Good to Great 从优秀到卓越
# Author:Jim Collins
# Format:PDF 19.3MB
# Page Count: 324 pages
# Publisher: Random House Business Books (4 Oct 2001)
# Language English
# ISBN-10: 0712676090
# ISBN-13: 978-0712676090

Built to Last was a phenomenal success: ‘It is a fair assumption that as the seminal importance of this book begins to permeate the upper echelons of business and business schools…Collins and Porras will emerge as the gurus to watch over the next decade.’ The Director. Good to Great explores a whole new concept, backed by the rigorous research standards which gave Built to Last such an impact.

Can a good company become a great one and, if so, how? After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. "Good to Great" achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.


The best-selling Built to Last answered the question of what it takes to build an enduring, great company from the ground up. Good to Great answers an even more compelling question: can a good company become a great one and, if so, how?

About the Author
Jim Collins left the Stanford Graduate School of Business in 1995 to set up a management laboratory in Colorado. He has worked with senior executives and CEOs from over 100 corporations including Starbucks Coffee, Time Warner, Johnson and Johnson and E-loan.com. He is co-author of the best-selling Built to Last – which has been on the Business Week bestseller list for 57 months, sold 500,000 copies in the US alone and has been translated into 17 languages.

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